Whether you have low maintenance or vivid hair color, your routine plays a vital role in how long your color lasts. Maintaining vibrant hair color can be easy with the proper care routine. Here are five tips to help your colored hair last longer while keeping your hair healthy.

1. Use a Shampoo and Conditioner Formulated for Color-Treated Hair

Harsh ingredients like sulfates, parabens, and alcohol can cause hair color to fade faster because they strip the hair of essential oils and disrupt the protective outer layer of the hair shaft, known as the cuticle. The products you use make a significant difference in preserving your hair color. The Malibu C Hydrate Color Wellness Shampoo and Conditioner are designed to be gentle on color-treated hair while providing deep hydration. Our shampoo and conditioner for color-treated hair are 100% vegan and formulated without sulfates and harsh chemicals; this shampoo and conditioner combo locks in moisture and protects your color, leaving your hair shiny and vibrant for longer.

2. Wash Your Hair with Cool Water

Hot showers can definitely be therapeutic. Unfortunately, your scorching water can drastically cause you to lose your hair color’s vibrancy. Hot water can strip your hair of its color by swelling the hair cuticle, allowing color molecules to escape more easily. To keep your color vibrant, wash your hair with cool water. Yes, cool, not lukewarm. Cold water helps seal the cuticle, preventing color from fading and helping your hair maintain its vibrancy.

@maven.salon HOT vs COLD water effect on hair! 💜 Hot water can fade your color quicker whether it be a fashion color or a toner. If you want your color longevity, Turn that water DOWN!! @Mallory Evans@macie ann #mavensalonva #paulmitchell #paulmitchellsouth #haircolor ♬ Dance You Outta My Head - Cat Janice

Can’t stand the cold showers? Try washing your hair over the tub if you have a detachable showerhead or in the sink! Then you can shower cap your hair and enjoy your sauna-like showers for your body.

3. Prep Your Hair with Malibu C Color Prepare Wellness Remedy

For the best color results, it's important to start with a clean slate. Often, mineral and product buildup can affect your color, causing unexpected results like improper lifting, the color shade being off, or chemically damaging your hair. The Malibu C Color Prepare Wellness Remedy removes buildup from your hair, allowing color to penetrate more evenly and last longer. Prepping your hair with this remedy ensures vibrant, long-lasting results.

4. Limit UV Exposure and Heat Styling

It’s fun to have vivid hair color or a nice balayage in the summer, but these looks can easily fade when exposed to heavy amounts of UV rays. It’s important to wear a hat that covers your hair and provides UVA/UVB protection. Here’s some we like from Amazon.

Excessive heat from styling tools can fade your hair color over time. Heat weakens the hair shaft and makes it more prone to dryness and color loss. If you must heat style, always apply a heat protectant spray to create a barrier between your hair and the heat. This will minimize damage and help keep your color vibrant for longer. See below on how fast your hair color fades when styling your hair with no heat protectant. Use our Leave-In Conditioner Mist after washing your hair for heat protection up to 399 degrees Fahrenheit! 

@samihairmagic Another visual to show why high temps are bad for colored hair 👏🏼 #haireducation #haircaretips #heatstyling #coloredhair #hairtok #fyp ♬ Dark Beach Sped Up - Cam🔛🔝

5. Be Mindful of the Frequency You Wash Your Hair

Excessively washing your hair can strip away natural oils that help protect your color. Try to limit washing to 2-3 times a week, using a sulfate-free shampoo like Malibu C’s Hydrate Color Wellness. Try creating a color mask with the hair color of your choice and your favorite hair mask for deep hydration and maintain your color’s vibrancy! Our Replenish Hair Masque is perfect for this! 

With these tips, you can enjoy vibrant, long-lasting color that stays beautiful week after week!

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