This year marks a major milestone—Malibu C turns 40! That’s four decades of innovation, community, and vitamin C-powered hair transformations. We’re beyond grateful for the stylists, salons, and individuals who have made this journey so special.

To celebrate, we’ve rounded up 40 wellness tips—inspired by our roots in clean beauty and our belief that wellness goes way beyond the strands. So whether you're a salon pro or a self-care enthusiast, here’s your permission slip to feel good from the inside out.

HAIR WELLNESS

1. Use a weekly Malibu C Wellness Remedy to remove buildup and minerals that weigh your hair down.
   
   

2. Prep before you color with Color Prepare for longer-lasting, more vibrant results.
   
   

3. Clarify without compromise with Un-Do-Goo® removes residue without stripping.
   
   

4. Protect your hair from hard water with our Hard Water Wellness Collection.
   
   

5. Go heatless when you can to minimize damage and retain moisture.
   
   

6. Don’t skip the scalp—healthy hair starts at the root. 
   
   

7. Use cool water to rinse and help seal the cuticle for shine and color retention.
   
   

8. Trim regularly to avoid split ends and breakage.
   
   

9. Deep condition after every color service. Try our Concentr8 Conditioners for a customized hair mask! 
   
   

10. Rotate your shampoo if you live in a region with seasonal water changes.
    
    

11. Dry your hair with a microfiber towel to reduce frizz and friction.
    
    

12. Use a satin pillowcase to reduce tangling and breakage overnight. We love the ones from Kitsch!
    
    

13. Apply haircare like skincare—targeted treatments work best when layered intentionally.
    
    

14. Know your water—mineral deposits from water can change your hair’s color, texture, and manageability. Test your hard water with our at-home testing kit!
    
    

    
    

    
    

    
    

    
    

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15. Let your stylist know if you’re a swimmer—pool chemical exposure needs special care.
    

SELF-CARE + LIFESTYLE

16. Take a few deep breaths before your morning routine. It’s grounding and energizing.
    
    

17. Hydrate first thing in the morning—your hair and skin will thank you.
    
    

18. Create a weekly “you” hour. Even 60 minutes of self-care can change your week.
    
    

19. Practice gratitude daily. It boosts mental clarity and happiness.
    
    

20. Stretch your body—even if it’s just five minutes.
    
    

21. Unplug from social media once a week. Let your brain breathe.
    
    

22. Romanticize your shower routine. Light a candle. Play your favorite playlist. Enjoy the moment.
    
    

23. Take breaks from dry shampoo—it’s not a replacement for a good cleanse.
    
    

24. Drink more water than you think you need.
    
    

25. Get outside once a day. Nature is therapy.
    
    

26. Try a DIY scalp massage to make the scalp less tense and promote hair growth. Give yourself the luxurious experience using our Head Lap Scalp Scrub
    
    

27. Say “no” to what doesn’t serve you. Protect your peace.
    
    

28. Cook a nourishing meal for yourself (or with friends) at least once a week.
    
    

29. Invest in rest. Sleep is the ultimate beauty and wellness treatment.
    
    

30. Keep a wellness remedy packet or two in your gym bag. Sweat + water minerals = buildup fast. Be sure to throw your favorite wellness remedy in your bag to wash away the sweat and buildup. Bonus points for taking our travel-sized Un-Do-Goo Clarifying Shampoo too!
    

CLEAN BEAUTY + WELLNESS FROM WITHIN

31. Read your product labels. Ingredients matter.
    
    

32. Choose haircare that aligns with your values—vegan, cruelty-free, and consciously made.
    
    

33. Switch to products that are color-friendly and sulfate-free.
    
    

34. Say goodbye to single-use plastic when you can.
    
    

35. Use products made with post-consumer recycled packaging—like our EcoBlu® bottles!
    
    

36. Add citrus to your water for a vitamin C boost (we’re biased, but it works).
    
    

37. Clean your beauty tools weekly. Bacteria buildup = breakouts and scalp irritation.
    
    

38. Support brands that give back or use their platform for good.
    
    

39. Try meditation or journaling to process your day.
    
    

40. Remember: wellness is not perfection—it’s progress.
    

Here’s to 40 More

From being the first to use vitamin C on the external body to our latest launches, everything we do is designed with wellness in mind because healthy hair is just the beginning.

Thanks for being part of the ride. Here’s to celebrating 40 years of hair happiness, self-love, and feeling your absolute best.