Marketing Senior Manager APPLY NOW

Indianapolis - In Office
Full time
  • Maintain the asset collection in conjunction with the IT & Project Executive Manager including updates/additions or deletions.
  • Manage assets from Independent Contractors.
  • Create assets to be used by both marketing and sales.
  • Participate in meetings with 3rd Party Partners. 
  • Develop follow-up initiatives for all Marketing/Advertising Campaigns.
  • Identify and lead execution of marketing efforts to support Sales Department in meeting their objectives by providing them with appropriate marketing materials.
  • Determine new digital marketing opportunities that fit with the brand and maximize opportunities for growth.
  • Develop and manage digital marketing campaigns/initiatives to raise brand awareness and ultimately drive sales.
  • Devise strategies to help drive online traffic.
  • Determine creative assets and actively maintain all social media outlets for the Malibu C brand (including but not limited to Facebook, Instagram, TikTok, Pinterest & YouTube).
  • Develop and manage initiatives using social media influencers.
  • Make recommendations of new technologies to keep the company at the forefront of developments in digital and print marketing space.
  • Work with necessary team members on all print advertisements and submit to respective publications by requested due dates.
  • Review analysis of digital/print advertising campaigns and pivot for optimal performance. 
  • Attend key customer marketing meetings.
  • Be proficient in Sage100 Sales Order modules that you are granted access to.
  • Provide and/or assist with graphics as needed.
  • Assist with videography and editing as required.
  • Photography and content development.
  • SEO optimization.
  • Collaborate, develop, and implement market plans annually with CSO and IT & Project Executive Manager.
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